About Us

• Create impactful visual content: design and produce engaging visual content tailored for each social media platform and marketing channel, ensuring alignment with the brand’s identity and objectives

• Capture compelling visuals: use photography and videography skills to create high-quality images and videos that resonate with target audiences and represent the brand accurately

• Edit and produce video content: plan, shoot, and edit short-form videos that communicate complex ideas in a concise, captivating way. Working with freelancers, agencies and third party support as needed (on a global basis)

• Repurpose longform content: break down whitepapers, guides, and eBooks into short-form, snackable posts optimized for different platforms

• The ability to understand and communicate key product and feature messages: through multi-media shortform content

• Craft punchy short-form copy: write attention-grabbing captions, headlines, and posts that drive engagement and highlight Dotdigital’s brand personality

• Optimize for each platform: ensure content is formatted and tailored for specific platforms, keeping audience preference and best practices in mind

• Content planning and scheduling: working in alignment with Content Managers and our Campaigns team to enhance content calendars, balance social outputs and meet marketing objectives

• Monitor trends and insights: stay up to date with industry trends and social media developments to ensure content remains fresh, relevant, and effective.

• Analyze and report performance: track content metrics like engagement, reach, and conversions to measure success and inform future strategies

• Make social searchable: work with SEO/AEO and paid search teams to align social captions and content with keywords and search targets

• Performance analysis: with experience using metrics to guide content strategy improvements

• Put the customer at the heart of the content: Expand the content & social strategy to customers and partners, building a strong bank of EGC and UGC content

• Build a multi-channel influencer program: identify and activate well-known marketing experts and Dotdigital customers to expand brand reach, authority and awareness

• Build and a grow an internal advocacy program: ensure all global teams are armed with assets and information to regularly share Dotdigital content with ease, working with internal social champions in each team and region

• Cross-team collaboration: work closely with the Dotdigital design team, product marketing team, revenue teams and people team, on a global basis to ensure a full suit of assets are available for each region within brand guidelines

• Relationship building: build strong relationships across departments and encourage employees to actively participate in video and content creation and become social-first advocates for the brand.

• Occasional Global & regional travel: to Dotdigital offices as needed to capture incredible on-the-ground content, culture content and post live social media updates

• Demonstrated expertise in creating and editing visual content: including photography, short-form video production, and caption writing

• Demonstrated experience in using design, editing and AI tools: Capcut, Figma, Canva, AI tools and/or similar design and editing tools

• Ability to brief and manage agencies and freelancers: to support your work as needed

• Exceptional ability to craft engaging and concise short-form copy: tailored for social platforms

• Strong understanding of platform-specific content optimization: and current social media trends and influencers around the world

• Understanding of how to find and engage appropriate influencers

• Experience repurposing long-form content: into impactful, snackable posts

• Some experience in working with B2B SaaS: could be advantageous - but not essential

• Collaborative mindset and the ability to working closely with design teams, stakeholders, and external partners, giving and taking feedback constructively

• A natural storyteller with the ability to bring a brand’s personality and values to life

• Strong organizational and scheduling skills, with the ability to support global content calendars and campaigns

• Passion for building relationships at all levels, including senior leaders and encouraging active participation in content creation

• A willingness and level of comfort with being on-camera and featuring in Dotdigital content

• The ability to build personal brands and profiles across LinkedIn, working with key individuals across the business

• Tech savvy and curious when it comes to getting the best out of social scheduling and listening tools, along with LLMs and editing suites

• 15min Screening Call with Team Talent

• First stage intro chat with Head of Content Marketing to talk through the details of the role and see how candidate experience aligns

• Task

• Second stage interview with Head of Content Marketing and CMO to talk through the task and the completion process

• Final stage = 20 min virtual coffee with the Content Team as a culture check on both sides

• Commission & bonus opportunities

• Annual leave that increases with service + option to buy more

• Additional paid wellbeing days + annual wellbeing reward

• Christmas office shutdown (extra time off)

• Enhanced parental leave & family support policies

• Employee recognition & reward schemes

• Referral bonuses & long-service rewards